Thursday, 27 January 2011

LFW Update - Tosha's Salon Show and Bloody Gray's debut on schedule exhibition at somerset house.

London Fashion Week is fast approaching. With January almost over it is nearly time for two debuts to be made. First up, one of our clients Tosha is doing a salon show at Vauxhall fashion scout. This will be on the 19th February from 11:30am to 12:30PM at The Vestibule Hall, Freemasons Hall, 60 Great Queen Street, London, WC2B 5AZ.

Tosha is a luxury womenswear fashion label headed by young London based designer Tamara Sariachvili.Her pieces take significant inspiration from the human anatomy and design aesthetic from some of the most unconventional areas of the human form.

Each piece is handmade and therefore entirely unique. She is one to watch and we are very proud to have her as a part of BloodyGray.

This year we are also exhibiting all of our designers at Somerset House. We will be within the Embankment Galleriesfrom 10AM - 7PM from the 18th-23rd February
You are invited to come along and see some unique and inspiring pieces in one of London's best fashion venues.

Wednesday, 26 January 2011

Jessie J In Rachel Freire BodySuit

Last night, Bloody Gray's favorite new artist Jessie J, hit the stage for MTV's New for 2011.

Setting the media tongues wagging once again, Jessie stepped out in this statement bodysuit by designer Rachel Freire (

Media reviews are of course singing her praises.. with the Daily Mail exclaiming:

"A star from head to foot: Chart sensation Jessie J shows off another outlandish outfit as she performs live in London"

Jessie J it seems can do no wrong this year and with designer Rachel Freire at her side this could be the start of many more fashion statements to this space.

Friday, 21 January 2011

'5 Things Every Designer Should Know'

Becc Gray (bloodygrayPR) was recently interviewed by BLOW PR for a new regular feature quizzing industry insiders for any secrets, tips and advice for emerging designers.

''Kicking off the series is Becc Gray, director at Bloody Gray PR. Small, unconventional and on the BFC’s radar, Bloody Gray has become a network of creatives who nurture and help each other. “If one of my clients doesn’t know something, I put them in touch with another who’s gone through it… it’s simple really!” says Becc. Here are her 5 things that every designer should know:

Being a fashion designer is a long term investment - it’s not just about making pretty clothes and it doesn’t happen overnight. Always keep your eyes and ears open- you can never be too bold or too smart! Vauxhall Fashion Scout runs great mentioning programmes in PR, sales and production, where you can talk to industry experts and meet other emerging designers.

Don’t throw yourself into the marketplace before you know what you’re doing. If you don’t have the information to back yourself up, people will think you’re an amateur and their perception of you will stick…they’ll eat you up! Take it one step at a time and assess the market. Get yourself as clued up on production as possible before approaching people. Know what type of PR you want; buyers will watch you over a period of time to see if you are viable.

Know your target market and what are you trying to achieve. London is one of the hardest places to sell. It’s not the be-all and end-all, so consider other places such as Paris, Japan and New York. Every part of the world has a different market, for example, ready-to-wear sells well in the UK and prints sell well in Asia. Remember that life is not static and things change. What is right now may not necessarily be right next year, and what works in one market might not necessarily work in all. Don’t be arrogant. A lot of designers have great confidence in what they do, but it pays to test the market.
It is easy to lose yourself when it comes to retail. Hone your brand. If you have not established a substantial name for yourself, don’t branch into a diffusion line. This will also cheapen your brand, so how will other buyers perceive you afterwards?

Make connections with other designers. Create a community of people who want to help each other- you don’t have to cut everyone off. Open yourself up and don’t turn your nose up at people, because you live and you learn!''

Words: Jacqueline Anyanwu

Special thanks to Becc at Bloody Gray PR

Tuesday, 18 January 2011

Bitching and Junkfood named 'Best Vintage Website' in this weeks LOOK Magazine!

Under 'Trends Of The Week' one of our clients 'Bitching&Junkfood' have just been featured in LOOK magazine, cited as 'Best Vintage Website'.
This is great news with a half page spread, therefore a big thank you to the girls at LOOK!

Bitching&Junkfood (
LOOK Magazine (

Tuesday, 11 January 2011

Bloody Gray Love Jessie J!

We have had this girl on our radar for a while now.
Judging from the sheer amount of requests from her stylist and team, it's seems pretty clear that our Bloody Gray designers reflect her sense of style perfectly.

With a particular focus on designers such as Culietta, EG, Rachel Freire and TWO WEEKS by Bitching & Junkfood. Here at Bloody Gray HQ we foresee a bright future for Jessie J. From recently winning the BBC sound of 2011, being featured on red pages hot 100 and even having Justin Timberlake claim that she is 'the best singer in the world right now' Jessie is making waves in the music and fashion industry combined.

Here at Bloody Gray we are always supportive of new young talent. We look forward to working with her and watching her career flourish.

Friday, 7 January 2011

London Fashion Week - Bloody Gray Debut

With London Fashion Week just around the corner Bloody Gray is proud to be debuting on schedule at Somerset House.

We will be exhibiting 10 Autumn/Winter 12 Collections alongside a runway show for Rachel Freire ( a salon event for Tosha ( at Vauxhall Fashion Scout.

This is an extremely exciting time for us as we are gaining a lot of media attention and expanding faster than we could have ever imagined.

Keep your eyes peeled as we will be updating as we go in the build up to one of the biggest events of the fashion year!

Wednesday, 5 January 2011

Bloody Gray presents BrokenFab by Fabienne Morel

BrokenFab’s amazingly eye-catching brand feature fabulous hand-beaded bracelets, earrings and necklaces. Products from BrokenFab’s magnificent range have been heavily influenced by Club Culture and African Tribal design. The edgy and accessible designs undeniably tap into the frenzy for all things simultaneously retro and cutting-edge.

The label owner, Swiss designer Fabienne Morel, is a professional textiles designer whose colourful designs have been profiled in London Fashion Week shows since 2006. Morel has since gone on to pursue her life-long love of beading, developing BrokenFab to encompass her unique jewellery range.

The current BrokenFab collection-Disco Beading Vol.1 is deeply inspired by the soulful underground music, style and fashion. Created from a spirit of love and passion, Brokenfab is for everyone interested in contemporary popular culture, and is by nature inclusive, while at the same time avoiding any association with mass-market methods of production.

Tuesday, 4 January 2011

EG By Emma Griffiths - Behind The Scenes

Whilst the rest of the world was still reeling from their boxing day buffet BloodyGray HQ braved the harsh outdoors and snapped into action with a commissioned shoot for the amazing USA based publication the Design Bureau ( They had a look at our website and came across EG by Emma Griffiths. After seeing both the quality of her pieces and the beautiful design aesthetic they decided to do a feature on her. As a late Christmas present here are some behind the scenes shots from the shoot.

The ever beautiful Skye Kelly-Barrett

Shooting the elastic strand leggings and black mac in the Bloody Gray HQ stairwell

A quick hair adjustment from Roxane Attard

Just in time to shoot the amazing black leather panel dress

After we finished there was just enough time for a quick kodak moment.

Model:Skye Kelly-Barrett
Photographer: Simon Thistle
Stylist: Suzie Street
Stylist Assistant: Maggie Ibiam
Hair:Roxane Attard using Bumble&Bumble
Make up: Celia Burton using MAC Cosmetics